Dior is a French luxury brand founded in 1946 by Christian Dior. It became famous for its haute couture clothing, perfumes, accessories and jewelry. The brand is known for its elegant, refined and feminine style, which has marked the history of fashion.
Dior was founded by Christian Dior when he presented his first haute couture collection in 1947, which became known as the New Look. This style revolutionized fashion after World War II by offering slender, feminine silhouettes with long skirts and fitted bodices. This collection was an immediate success and established Dior as one of the leading fashion brands of the time.
Since then, Dior has continued to be a leader in fashion, offering haute couture and ready-to-wear collections for women and men. The brand has also expanded into other luxury products, such as perfumes, jewelry, sunglasses and leather goods. Dior perfumes, such as J'adore and Miss Dior, are particularly popular and were launched in 1949 and 1947 respectively.
Dior is also known for its collaboration with renowned artists and designers, such as John Galliano, Raf Simons and Maria Grazia Chiuri. These collaborations have brought a contemporary vision to the brand while preserving its heritage and expertise.
Today, Dior is a world-renowned and respected brand, with boutiques in major cities around the world. The brand continues to be a symbol of elegance and exclusivity, with products of exceptional quality that target a wealthy and demanding clientele.